Turning the Tide II: How Parents and High Schools Can Cultivate Ethical Character and Reduce Distress in The College Admissions Process
March 2019
Our new report calls on parents and high schools to put young people’s character and well-being at the center of a healthier, more sane college admissions process.
Three years in the making, Turning the Tide II: How Parents and High Schools Can Cultivate Ethical Character and Reduce Distress in The College Admissions Process, offers guidelines for high schools and parents in promoting ethical character. It also describes how some high schools and colleges are working to promote greater ethical engagement among high school students, level the playing field for economically disadvantaged students, and reduce excessive achievement pressure. The report also includes a pioneering statement from admissions deans seeking to advance Turning the Tide’s goals.
Turning the Tide II makes the case that an intense focus on academic achievement has squeezed out serious attention to ethical character in many high schools and families, especially in middle- and upper-income communities. With a narrow focus on high achievement and admission to selective colleges, parents in these communities often fail to help their teens develop the critical cognitive, social, and ethical capacities that are at the heart of both doing good and doing well in college and beyond. Many parents also fail to be ethical role models to their children by allowing a range of transgressions—from exaggerating achievements to outright cheating—in the admissions process.
Often following parents’ lead, many high schools in middle- and upper-income communities tend to focus too rigidly on highly selective colleges, don’t adequately nurture students’ interests and curiosity, and do little to challenge parents engaging in ethically troubling behavior.
Read the report now →
Report Highlights
Actionable guideposts for parents and high schools for shaping an admissions process that puts young people’s ethical character and well-being at the center of a healthier, more sane college admissions process
New, pioneering statement endorsed by almost 140 college admissions deans that seeks to give high schools greater freedom in advancing Turning the Tide’s goals and to allay parents’ fears of short-changing their child if they don’t amass impressive achievements
Examples of positive changes made by many colleges endorsing Turning the Tide, as well as Making Caring Common’s collaboration with the Common Application and Coalition for College to advance Turning the Tide’s goals
Description of a new campaign that has engaged 189 high schools and middle schools nationwide in promoting Turning the Tide
Read more in the Executive Summary (PDF) or the full report (PDF).
Many parents fail to focus on what really matters in the college admissions process. In an effort to give their kids everything, these parents often end up robbing them of what really counts.
Ethical Parenting in the College Admissions Process
Keep the focus on your teen
Follow your ethical GPS
Use the admissions process as an opportunity for ethical education
Be authentic
Help your teen contribute to others in meaningful ways
Advocate for elevating ethical character and reducing achievement-related distress
Model and encourage gratitude
Read more in the Executive Summary (PDF) or our Resources for Parents.
...we as parents ought to be willing to ask ourselves the hard, fundamental questions about who we want to be and what we want to model for our children.
A High School Guide To Ethical College Admissions
Set ethical expectations with families
Create opportunities for authentic student service and contributions to others
Use the admissions process as an opportunity for ethical education
Focus students on daily acts of character and provide evidence of character in applications
Guide students in reporting their substantial family contributions and challenges
Focus students on a wide range of colleges
Create limits on advanced courses and discourage students from overloading on extracurricular activities
Read more in the Executive Summary (PDF) or our Resources for Educators.
RELATED Resources for EDUCATORS AND FAMILIES
Dean’s Commitment Letter
The Dean’s Commitment Letter, a pioneering statement endorsed by more than 140 college admissions deans, seeks to give high schools greater freedom in advancing the goals of Turning the Tide and to allay parents’ fears of short-changing their child if they don’t amass impressive achievements. Signatories include:
Tamara Long, Vice President for Enrollment and Dean of Admissions, Abilene Christian University
Kristen E. Capezza, Vice President for Enrollment Management, Adelphi University
Cornell B. LeSane, II, Vice President for Enrollment & Dean of Admissions, Allegheny College
Courtney Minden, Vice President of Enrollment Management and Marketing, Babson College
Robert Mirabile, Vice President for Enrollment Management, Beloit College
Tony Cabasco, Vice President for Enrollment, Bennington College
Sara H. Newhouse, Vice President for Admission & Financial Planning, Birmingham-Southern College
John Mahoney, Vice Provost for Enrollment Management, Boston College
Kelly Walter, Associate Vice President for Enrollment & Dean of Admissions, Boston University
Whitney Soule, Dean of Admissions and Financial Aid, Bowdoin College
Logan Powell, Dean, Brown University
Michelle L. Cloutier, Vice President for Enrollment Management, Bryant University
William Conley, Vice President for Enrollment Management, Bucknell University
Paul Thiboutot, VP and Dean of Admissions and Financial Aid, Carleton College
Mary Alice Ozechoski, Vice President of Student Affairs & Traditional Enrollment, Cedar Crest College
Rob Lange, Dean of Admission, Christopher Newport University
Dr. Meredith Twombly, Vice President for Admissions and Financial Aid, Clark University
Matthew Proto, Vice President and Dean of Admissions and Financial Aid, Colby College
Gary L. Ross, Vice President and Dean of Admission and Financial Aid, Colgate University
Curt Dircks, Director for Admission, College of Mount Saint Vincent
Heather Albert-Knopp, Dean of Admission, College of the Atlantic
Ann Bowe McDermott, Director of Admissions, College of the Holy Cross
Tim Wolfe, Associate Provost for Enrollment and Dean of Admission, College of William and Mary
Scott Friedhoff, Vice President for Enrollment and College Relations, College of Wooster
Mark Hatch, Vice President for Enrollment, Colorado College
.Jessica Marinaccio, Director, Vice President for Enrollment Management, Columbia University
Andrew K. Strickler, Dean of Admission & Financial Aid, Connecticut College
Jason C. Locke, Associate Vice Provost for Enrollment, Cornell University
Sarah Richardson, Director of Admissions and Scholarships, Creighton University
Iris P. Godes, Associate Vice President of Enrollment and Dean of Admissions, Dean College
Gregory Sneed, Vice President for Enrollment Management, Denison University
Robert Andrews, Vice President for Enrollment Management, DePauw University
Anne E. Kremer, Dean of Admission, Drake University
Robert Massa, Senior Vice President for Enrollment and Institutional Planning, Drew University
Evelyn Thimba, VP and Dean of Admissions, Drexel University
John Sullivan, Vice President for Enrollment Management, Eckerd College
John F. Latting, Assistant Vice Provost for Undergraduate Enrollment, Dean of Admission, Emory University
Alison Hildenbrand, Director of Undergraduate Admission, Fairfield University
Hege K. Ferguson, Director of Admissions, Florida State University
Patricia Peek, Dean of Undergraduate Admission, Fordham University
John Chenier, Assistant Dean of Admissions, Framingham State University
Kathryn Coffman, Vice President and Dean of Admissions and Financial Aid, Franklin College
Rick Clark, Director of Undergraduate Admission, Georgia Institute of Technology
Gail Sweezey, Director of Admissions, Gettysburg College
Julie McCulloh, Dean of Admission, Gonzaga University
Monica C. Inzer, Dean of Enrollment and Retention, Hamilton College
Dr. William Fitzsimmons, Dean of Admissions & Financial Aid, Harvard University
Thyra L. Briggs, Vice President for Admission and Financial Aid, Harvey Mudd College
Jess Lord, Vice President and Dean of Admission and Financial Aid, Haverford College
D. Andrew Bills, Senior Vice President for Enrollment, High Point University
William Vanderbilt, Vice President for Admissions, Hope College
Anthony Jones, Assistant Vice-President of Enrollment Management, Howard University
John F. Champoli, Director of Admissions, Husson University
Steve Herendeen, Vice President for Enrollment Management, Indiana Institute of Technology
Boyd A. Bradshaw, Associate Vice Chancellor for Enrollment Management, Indiana University-Purdue University Indianapolis (IUPUI)
Gerard Turbide, Vice President for Enrollment Management, Ithaca College
Steve P. Vitatoe, Assistant Vice President for Undergraduate Admission, John Carroll University
David M. Phillips, Vice Provost for Admissions and Financial Aid, Johns Hopkins University
Eric Staab, Dean of Admission and Financial Aid, Kalamazoo College
Diane Anci, Vice President, Enrollment Management & Dean of Admissions, Kenyon College
Cornelius Darcy, Vice President - Marketing, Communications and Enrollment, Kettering University
Jennifer Sekol, Director of Admissions, Keystone College
Chris Ellertson, Vice President for Enrollment, Lake Forest College
Ken Anselment, Vice President for Enrollment & Communication and Dean of Admission, Lawrence University
Edwin Wright, Vice President of Enrollment Management, Lebanon Valley College
Matthew X. Fissinger, Assistant Vice Provost for Undergraduate Admission, Loyola Marymount University
Michael Konopski, Vice President for Enrollment Management, Lycoming College
Kent Rinehart, Assistant Vice President for Enrollment Management/Dean of Admission, Marist College
Brian Troyer, Dean of Undergraduate Admissions, Marquette University
Theresa Bedoya, Vice President for Admission & Financial Aid, Maryland Institute College of Art
Leah McDermott, Assistant Director of Admissions, Massachusetts Institute of Technology
Stuart Schmill, Dean of Admissions and Student Financial Services, Massachusetts Institute of Technology
Shery Boyles, Director of Admissions, Meredith College
Michael S. Kabbaz, Vice President, Enrollment Management & Student Success, Miami University
Bill Sliwa, Dean of Enrollment Management, Moravian College
Terri Snyders Crumley, Assistant Vice President and Dean of Admissions, Mount Mercy University
James W. Smith, Associate Vice President of Enrollment Management, Mount Vernon Nazarene University
Robert G. Springall, Vice President for Enrollment Management, Muhlenberg College
MJ Knoll-Finn, Vice President for Enrollment Management, New York University
Jon Westover, Associate Vice Provost & Director of Admissions, NC State University
Martin Sauer, Vice-President for Enrollment Management & Athletics, North Central College
Shawn Blenker, Executive Director of Admissions, Northwest Nazarene University
Manuel Carballo, Vice President and Dean of Admissions and Financial Aid, Oberlin College
William Eilola, Vice President for Enrollment Management, Ohio Northern University
Candace J. Boeninger, Associate Vice Provost for Enrollment Management and Director of Undergraduate Admissions, Ohio University
Emily Roper-Doten, Dean of Admission and Financial Aid, Olin College of Engineering
Kristy Paredes Collins, Dean of Enrollment Management, Pepperdine University
Mitch Warren, Director, Office of Admissions, Purdue University
J. Carey Thompson, Vice President of Enrollment and Communications/Dean of Admission, Rhodes College
Faye Felterman Tydlaska, Ph.D., Vice President for Enrollment Management and Marketing, Rollins College
Lisa Norton, Dean of Admissions, Rose-Hulman Institute of Technology
Michael Sexton, Vice President for Enrollment Management, Santa Clara University
Kevin McKenna, Dean of Enrollment, Sarah Lawrence College
Mary Lou W. Bates, Vice President and Dean of Admissions and Financial Aid, Skidmore College
Elena Hicks, Dean of Admission and Executive Director of Enrollment Services, Southern Methodist University
Enga Almeida, Vice President for Enrollment Management, Southwestern Adventist University
Christine Bowman, Dean of Admission and Enrollment Services, Southwestern University
Kevin D. Brown, Senior Admissions Director, Spring Arbor University
Benjamin S. Baum, Vice President of Enrollment, St. John's College
Yvette Sobky Shaffer, Director of Admissions, St. John's College, Santa Fe
Jeff Rickey, VP and Dean of Admissions & Financial Aid, St. Lawrence University
Pamela Holsinger-Fuchs, Dean of Enrollment, St. Martin's University
Rosalind V. Alderman, Ph.D., Vice Provost for Enrollment Management, St. Mary's University
Chris George, Dean of Admissions and Financial Aid, St. Olaf College
Madeleine Eagon Rhyneer, Vice President for Enrollment and Student Financial Services, Susquehanna University
James L. Bock, Vice President and Dean of Admissions, Swarthmore College
Maurice A. Harris, Dean of Undergraduate Admissions, Syracuse University
Heath Einstein, Dean of Admission, Texas Christian University
Dr.Carol Kim, Vice President for Research, The New School
Rick Longo, Vice President for Enrollment Management & Student Affairs, The University of the Arts
James G. Nondorf, Vice President for Enrollment and Student Advancement and Dean of College Admissions and Financial Aid, The University of Chicago
Peter Wilson, Director of Admissions, Deputy Dean & Chief of Staff, The University of Chicago
Lee Ann Backlund, Vice President for Enrollment Planning and Dean of Admission and Financial Aid, The University of the South/Sewanee
Stephen Lazowski, Vice President for Enrollment Management, Thiel College
Scott J. Goplin, Vice President of Enrollment Management, Trine University
Angel B. Perez, Vice President of Enrollment and Student Success, Trinity College
Eric Maloof, Vice President for Enrollment Management, Trinity University, Trinity University
Dale Bittinger, Assistant Vice Provost for Undergraduate Admissions, Orientation, and School Partnerships, UMBC - University of Maryland, Baltimore County
Matt Malatesta, Vice President for Admissions, Financial Aid and Enrollment, Union College
Rob Durkle, Associate Vice President and Dean of Admission and Financial Aid, University of Dayton
Robert D. Broshous, Dean of Admission, University of Dubuque
Shane Davidson, Vice President for Enrollment, University of Evansville
Zina Evans, Vice President for Enrollment Management and Associate Provost, University of Florida
Jared Cash, Vice President for Enrollment, University of Maine at Farmington
Kedra Ishop, Ph.D., Vice Provost for Enrollment Management, University of Michigan
Scott Steinberg, Dean of University Admissions, University of New England
Stephen M. Farmer, Vice Provost for Enrollment and Undergraduate Admissions, University of North Carolina at Chapel Hill
Don Bishop, Associate Vice President, Undergraduate Enrollment, University of Notre Dame
Dr. Robert J. Thompson, Vice President for Student Services and Enrollment Management, University of Oregon
Eric J. Furda, Dean of Admissions, University of Pennsylvania
Dr. Stephanie Dupaul, Vice President for Enrollment Management, University of Richmond
Jonathan Burdick, Dean of College Admission; Vice-Provost for Enrollment Initiatives, University of Rochester
Michael Beseda, Vice Provost for Strategic Enrollment Management, University of San Francisco
Timothy E. Brunold, Dean of Admission, University of Southern California
Gregory Warren Roberts, Dean of Admission, University of Virginia
Philip Ballinger, Associate Vice Provost for Enrollment and Undergraduate Admissions, University of Washington
Dr. Jeffery T. Gates, Vice President for Student Affairs & Enrollment Management, Utica College
Martha Blevins Allman, Dean of Admissions, Wake Forest University
Robert A. Adkins, Dean of Admission, Washington & Jefferson College
Joy St. John, Dean of Admission and Financial Aid, Wellesley College
Josh Jensen, Vice President for Enrollment and Communications, Whitman College
Thomas K. Malloy, Associate Vice President Enrollment Management, Widener University
Richard L. Nesbitt, Director of Admission, Williams College
Mary Ann Naso, Vice President for Enrollment, Wilson College
Brand Stille, Vice President for Enrollment, Wofford College
Andrew Palumbo, Dean of Admissions & Financial Aid, Worcester Polytechnic Institute
Jeremiah Quinlan, Dean of Undergraduate Admissions, Yale University
Thanks also to college admissions leaders at Agnes Scott College, Alfred University, Alma College, Amherst College, Bennington College, Carroll College, Catawba College, Central Methodist University, Champlain College, Clarke University, Dickinson College, Hampshire College, Luther Seminary, North Carolina State University, Notre Dame de Namur University, Ohio Wesleyan, Rice University, Smith College, St. Edward's University, and Wheaton College of Massachusetts who have supported the Turning the Tide goals.
For the accompanying list of Turning the Tide endorsers, please visit our campaign page.
